Your own Dark Kitchen
Through online developments and new trends, it is possible to begin a food delivery business without a physical restaurant. These restaurants are called Dark Kitchen, Virtual Kitchen or Ghost Kitchen. These are restaurants that only exist online, there is no physical location where customers can go to pick up an order. With that, customers can only find the restaurant and the menu via a website or a delivery application. Opening a dark kitchen is a relatively safe way to start your own restaurant, since it
A cost-effective way of running a restaurant
With smartphones, user-friendly applications and people having long days every day, the market for food delivery is growing every year. Since there is no physical restaurant, many costs drop, meaning the risk for the entrepreneur is less significant. Consequently, in the coming years, many Dark Kitchens will start up because the risk is less high.
Starting up a Dark Kitchen
Do you dream of starting up your own physical restaurant one day? If so, you can consider taking the first step by opening a Dark Kitchen. In this way, you will learn a lot about time management, preparing meals and managing a business. Without wrestling with, for example, serving customers, finding the right location and decorating the restaurant. As soon as your Dark Kitchen has name recognition and is receiving orders, you can always turn a Dark Kitchen into a physical restaurant.
Successfully run a Virtual Kitchen
Before you start, it is important that you thoroughly research the area in which you will deliver. Which cuisine is already on offer? And which is popular? Write up a detailed plan, so that you don’t have any surprises. For example, you can get people in the region to fill in an online questionnaire with relevant questions. In this way, you will get insight into what your potential customers are missing out on in the market, which services are important, or if you will have competition. Customers do not want to wait too long for orders, you can make a difference in this respect. In order to gather your delivery times and other interesting information about your dark kitchen, you need a POS system. The POS system helps you get insight into trends and your dark kitchen’s important data.
Manage and monitor your Dark Kitchen with a POS system
One of the main advantages of a dark kitchen is that you can gather different sorts of data and statistics with a POS system and the various applications. A POS system and order applications keep track of all the steps that your customers go through: from opening the app or website, to the final order. For example, you will get simple insight into where your customers live, via which platform orders are being made, the time needed to prepare various orders, and the average delivery time. Furthermore, you will also see which meals are popular and those that are not. Since this data is automatically generated, it saves time and you can respond to trends.
Are you enthusiastic about a Dark Kitchen?
Are you excited about a dark kitchen and want to begin one yourself? At Order-Catch, we understand what is required for a dark kitchen. Order-Catch will help you access the online order world and will make it easy for you to receive online orders. Order-Catch will help you with the broad choice in operators and will streamline the order process. With an Order-Catch link you will get access to the online order world and you will also be really involved!
Our support team is available each day for all your queries about a link or Order-Catch. For additional information or a personalised approach, you can also contact the support department.
( 020 – 49 40 444 )
